Platform & compliance standards

Trust is how the network performs

Clear standards for an affiliate network connecting verified advertisers with approved publishers. Clear rules. Accountable participation. Proportionate enforcement.

Verified Participants

Reviewed advertisers and publishers

Clear Campaign Terms

Terms documented before access

Accountable Outcomes

Validation and dispute processes

Advertiser

Campaign standards

BusinessReviewed
CampaignApproved
ConversionsValidated
1Track
2Attribute
3Verify
Publisher

Promotion standards

ApplicationReviewed
TrafficDisclosed
CommissionValidated
Clear roles, shared responsibility

Platform standards for every partner

Whether you are an advertiser or a publisher, our standards ensure a safe, transparent and high-performing ecosystem for everyone.

Advertiser Responsibilities

Run transparent campaigns, provide accurate information, and validate tracked actions under clear campaign terms.

  • Provide accurate business and campaign information
  • Honor approved commission structures and campaign terms
  • Ensure landing pages and offers comply with applicable law
  • Cooperate with investigations and evidence requests
  • Validate eligible conversions under the campaign terms

Prohibited Practices

The following practices are not allowed and may result in suspension or termination.

  • Misleading or deceptive offers
  • Prohibited products or services
  • Incentivised or fraudulent conversions
  • Circumventing tracking or using invalid traffic sources
  • Retaliation against publishers for valid activity
Accurate measurement

Tracking and Attribution

Campaign terms are expected to define how clicks and conversions are recorded, reviewed, and attributed. Tracking and validation controls are designed to support fair measurement and clear reporting.

  • Unique tracking links and identifiers
  • Fraud and traffic-quality checks
  • Attribution rules defined per campaign
  • Reporting expectations stated in campaign terms

User Click

Recorded when tracking is active

Validate Traffic

Quality and eligibility checks

Match Conversion

Campaign rules and eligibility

Attribute Result

Publisher and campaign matching

Conversion Reviewed

Validated against campaign terms

Commission Status Updated

Reporting reflects the decision

Commission lifecycle

From click to payout

A clear and transparent process for every conversion, with built-in validation and quality checks.

Pending

Conversion recorded and awaiting review

Approved

Validated and approved for payment

Paid

Commission released under the payment process

Rejected

Did not meet campaign requirements

Reversed

Invalid activity or later reversal

Enforcement

A safer network for the long term

We take policy violations seriously. Our enforcement framework is designed to be fair, consistent, and proportionate to the severity of the issue.

Info Notice

For minor or first-time issues.

Guidance

Formal Warning

For repeated or significant violations.

Account at risk

Suspension

Temporary restriction while under investigation.

Access restricted

Termination

For severe or intentional violations.

Permanent
Transparency in action

An accountable network

Practical signals of how the network is governed — without unverified performance claims.

Reviewed

Verified participants

Identities and promotional properties reviewed before access.

Documented

Campaign standards

Campaign terms are expected before promotion begins.

Checked

Tracking quality

Clicks and conversions checked for validity.

Reviewed

Application process

Applications assessed before access is granted.

Zero tolerance

Fraud prevention

Suspicious activity investigated and actioned.

Common questions

Platform & Compliance FAQ

Find quick answers to the most common questions about our platform standards, tracking, payments and enforcement.

Genuine, permission-based traffic from disclosed and approved sources may be considered. Allowed methods depend on platform policy and each campaign's terms.

Click, referral, device, and conversion signals may be reviewed for anomalies, and supporting evidence may be requested. Confirmed invalid activity can lead to rejection, reversal, suspension, or termination.

Rejected conversions are not payable. Publishers can review the stated reason and raise a query with supporting evidence through the contact process.

Validated commissions become payable according to the applicable campaign terms and platform payment process. Payment availability depends on advertiser validation and any relevant funding requirements.

Appeals and disputes can be submitted through the contact page or the compliance email shown in the footer. Include the account, campaign, dates, and supporting information so the matter can be reviewed.

See something suspicious?

Help us keep the network safe. Report policy violations, fraudulent activity, or other concerns.

Report a Concern